Hosted by HRW Innovation

Harnessing the Power of AI in Market Research

Thursday 8th February 2024

14.00 (GMT) | 15.00 (CET) | 09.00 (EST)

Harnessing the Power of AI in Market Research

WEBINAR SERIES

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Tuesday 8th February 2024

14.00 (GMT) | 15.00 (CET)

09.00 (EST)

The Age of AI

About

Get ready to embark on a journey with our Innovation Team as they unveil the revolutionary potential of AI in healthcare market research.

 

From showcasing real-world applications that redefine traditional methodologies to exploring the anticipated future impact of AI on healthcare and pharma, this webinar will equip you with the tools needed to navigate the nuances of the AI landscape, as well as insights into potential pitfalls, data privacy concerns, and proactive measures our team has implemented to detect and prevent fraudulent responses in market research.

 

Don’t miss your chance to be at the forefront of the AI revolution in healthcare market research!

The Age of AI

About

Get ready to embark on a journey with our Innovation Team as they unveil the revolutionary potential of AI in healthcare market research.

 

From showcasing real-world applications that redefine traditional methodologies to exploring the anticipated future impact of AI on healthcare and pharma, this webinar will equip you with the tools needed to navigate the nuances of the AI landscape, as well as insights into potential pitfalls, data privacy concerns, and proactive measures our team has implemented to detect and prevent fraudulent responses in market research.

 

Don’t miss your chance to be at the forefront of the AI revolution in healthcare market research!

Demystifying AI: From Fundamentals to Impact

14.00 - 14.20 (GMT)

15.00 - 15.20 (CET)

09.00 - 09.20 (EST)

The world of AI is a rapidly evolving space, and it often feels hard to keep up with the pace at which it is developing. In this session, we go back to basics and ground ourselves in what AI is and what impact it is expected to have on healthcare and pharma.

Speakers

Esme Barrow-Williams

Senior Director


Katy Irving

Global Head of Behavioural Science


14.00 - 14.20 (GMT)

15.00 - 15.20 (CET)

09.00 - 09.20 (EST)

UPCOMING

Leveraging AI to Enhance Market Research

14.30 - 14.55 (GMT)

15.30 - 15.55 (CET)

09.30 - 09.55 (EST)

You may find yourself inundated with promises of numerous AI platforms, each claiming to take your research insights to the next level. In this session, we identify the most effective ways AI can be used within market research and how it can be used in collaboration with human intelligence (HI).

Speakers

Rory Mitchell

Research Executive


Lucy Saunders

Director


14.30 - 14.55 (GMT)

15.30 - 15.55 (CET)

09.30 - 09.55 (EST)

UPCOMING

Responsible AI: Harnessing Power, Promoting Safety

15.05 - 15.35 (GMT)

16.05 - 16.35 (CET)

10.05 - 10.35 (EST)

There is a spectrum of views towards AI: some view it as a dangerous new form of tech, while others see it as a tool to vastly improve productivity. In our third and final session, we showcase how to use AI safely and responsibly, how to tap into what you might already have available, and share insights into detecting and preventing fraudulent responses in market research. 

Speakers

Gerard Geneen

Head of Compliance

John Friberg

Vice President


Lorna Kirman

Senior Director


15.05 - 15.35 (GMT)

16.05 - 16.35 (CET)

10.05 - 10.35 (EST)

UPCOMING

Don't miss out!

Register your place today.

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Offices

London

Runway East, London Bridge

18 Crucifix Lane, SE1 3JW


Oxford

Wallingford House, 46 High Street, Oxon, OX10 0DB

New York

15 W. 27th Street, 8th Floor, New York, 10001