Hosted by HRW Innovation
Harnessing the Power of AI in Market Research
Thursday 8th February 2024
14.00 (GMT) | 15.00 (CET) | 09.00 (EST)
Harnessing the Power of AI in Market Research
WEBINAR SERIES
Entering into event
Tuesday 8th February 2024
14.00 (GMT) | 15.00 (CET)
09.00 (EST)
The Age of AI
About
Get ready to embark on a journey with our Innovation Team as they unveil the revolutionary potential of AI in healthcare market research.
From showcasing real-world applications that redefine traditional methodologies to exploring the anticipated future impact of AI on healthcare and pharma, this webinar will equip you with the tools needed to navigate the nuances of the AI landscape, as well as insights into potential pitfalls, data privacy concerns, and proactive measures our team has implemented to detect and prevent fraudulent responses in market research.
Don’t miss your chance to be at the forefront of the AI revolution in healthcare market research!
The Age of AI
About
Get ready to embark on a journey with our Innovation Team as they unveil the revolutionary potential of AI in healthcare market research.
From showcasing real-world applications that redefine traditional methodologies to exploring the anticipated future impact of AI on healthcare and pharma, this webinar will equip you with the tools needed to navigate the nuances of the AI landscape, as well as insights into potential pitfalls, data privacy concerns, and proactive measures our team has implemented to detect and prevent fraudulent responses in market research.
Don’t miss your chance to be at the forefront of the AI revolution in healthcare market research!
Demystifying AI: From Fundamentals to Impact
14.00 - 14.20 (GMT)
15.00 - 15.20 (CET)
09.00 - 09.20 (EST)
The world of AI is a rapidly evolving space, and it often feels hard to keep up with the pace at which it is developing. In this session, we go back to basics and ground ourselves in what AI is and what impact it is expected to have on healthcare and pharma.
Speakers
Esme Barrow-Williams
Senior Director
Katy Irving
Global Head of Behavioural Science
14.00 - 14.20 (GMT)
15.00 - 15.20 (CET)
09.00 - 09.20 (EST)
UPCOMING
Leveraging AI to Enhance Market Research
14.30 - 14.55 (GMT)
15.30 - 15.55 (CET)
09.30 - 09.55 (EST)
You may find yourself inundated with promises of numerous AI platforms, each claiming to take your research insights to the next level. In this session, we identify the most effective ways AI can be used within market research and how it can be used in collaboration with human intelligence (HI).
Speakers
Rory Mitchell
Research Executive
Lucy Saunders
Director
14.30 - 14.55 (GMT)
15.30 - 15.55 (CET)
09.30 - 09.55 (EST)
UPCOMING
Responsible AI: Harnessing Power, Promoting Safety
15.05 - 15.35 (GMT)
16.05 - 16.35 (CET)
10.05 - 10.35 (EST)
There is a spectrum of views towards AI: some view it as a dangerous new form of tech, while others see it as a tool to vastly improve productivity. In our third and final session, we showcase how to use AI safely and responsibly, how to tap into what you might already have available, and share insights into detecting and preventing fraudulent responses in market research.
Speakers
Gerard Geneen
Head of Compliance
John Friberg
Vice President
Lorna Kirman
Senior Director
15.05 - 15.35 (GMT)
16.05 - 16.35 (CET)
10.05 - 10.35 (EST)
UPCOMING
Don't miss out!
Register your place today.
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Offices
London
Runway East, London Bridge
18 Crucifix Lane, SE1 3JW
Oxford
Wallingford House, 46 High Street, Oxon, OX10 0DB
New York
15 W. 27th Street, 8th Floor, New York, 10001
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